|
|
 |
 |
 |
|
Wine
Opinions performs the most relevant, penetrating and timely
research and analysis of consumer tastes and trends in
the industry. With its proprietary Core Wine Drinker
Panel, as well as access to the leading national databases
of wine consumers, Wine Opinions surveys provide an unmatched
level of insight into U.S. wine consumer attitudes, preferences
and behaviors.
Sample survey results from recent Wine Opinons studies
can be accessed by clicking on one of the links below:
Core Track Reports - Wine Opinions maintains the largest online panel of core wine consumers ever
assembled. Quarterly surveys are administered to this group, and are the
basis for the ongoing series of "Core Track" reports on current hot topics
in the industry. These include recent purchase and consumption habits, media
usage, appraisal of wine styles by appellation and varietal, evaluation of
brands in competitive frames, and other market behaviors and consumer
trends.
October
2006 Core Track Sample Charts and Graphs.
April 2006 Core Track Sample Charts and Graphs
December Core Track
Sample Charts and Graphs
Hangtime Survey - This study was commissioned by
the Napa Valley Grapegrowers, and is the first industry
inquiry into U.S. wine consumer awareness and opinions
of wine styles resulting from extended vineyard hangtime
for red wine varietals.
Hangtime Survey Sample Charts
and Graphs
Vintage Dating Survey - A study of 429 wine drinkers
was commissioned by the California Association of Winegrape
Growers to assess consumer knowlege of and attitude toward
a number of interrelated issues pertaining to the practice
of vintage dating of wines.
Vintage Dating Survey Sample
Charts and Graphs
|
| |
|
|
|
 |
|
| |
|
| |
 |
|
|